More and more companies are speaking out on their beliefs and political views due to the recent activities of the Donald Trump. His orders and actions have lead to many protest and an unprecedented discourse around the United States of America. Yesterday, the CEO of Nike Mark Parker released a statement, and today Adidas reflected on the issue via their spokesperson.
Adidas Spokesperson Lauren Lamkin:
Our company is built on the core belief that ‘through sport, we have the power to change lives. Sport has shown in the past and will show over and over again in the future that it can bring people together from all over the world — regardless of their nationality, gender, age, religion or sexual orientation. We at Adidas are proud to bring this positive power of sport to life every day at work and we cherish the diverse, international workforce we have around the globe. Some companies have already voiced their concerns about this decision and we join them in their call for an open and diverse society and culture in the U.S. and around the globe. It goes without saying that our commitment to the U.S. market and our people in America remains unchanged despite this current political climate.